Introduction This Privacy Policy outlines Dirty Health & Armstrong Health and Wellness Limited’s practices with respect to information collected from users who access our website at www.dirtyhealth.com or otherwise share personal information with us.

Grounds for Data Collection Processing of your personal information (meaning any information which may potentially allow your identification with reasonable means; hereinafter "Personal Information") is necessary for the performance of our contractual obligations towards you, providing you with our services, protecting our legitimate interests, and for compliance with legal and financial regulatory obligations to which we are subject.

When you use the Site, you consent to the collection, storage, use, disclosure, and other uses of your Personal Information as described in this Privacy Policy.

We encourage our users to carefully read the Privacy Policy and use it to make informed decisions. We may change this policy from time to time by updating this page. You should check this page periodically to ensure that you are happy with any changes.

What Information We Collect? We collect two types of data and information from users:

Non-personal Information: Unidentified and non-identifiable information collected via your use of the Site (e.g., aggregated usage information, technical details like browser type, access time, and site activity).

Personal Information: Information that identifies an individual or may reasonably allow identification, such as:

Device Information: Geolocation data, IP address, unique identifiers (e.g., MAC address and UUID), and other device-related information. Health Questionnaire Information: DOB, allergies, training and food dislikes, and physiological parameters. Registration Information: Full name, email address, physical address, and mobile number. Mobile Numbers: We may collect your mobile number when you provide it voluntarily, such as during registration or sign-up for marketing communications.

How Do We Use the Information We Collect? We may use the information for the following purposes:

Communicating with You: Sending notices regarding our services, technical information, and responding to customer service issues. Marketing Communications: Sending you marketing and promotional materials, including SMS messages, if you have provided your mobile number and consented to such communication. Advertisements: Serving targeted advertisements (see more under "Advertisements"). Statistical and Analytical Purposes: Improving the Site’s functionality and user experience.

Marketing We may use your Personal Information, including your mobile number, to provide you with promotional materials concerning our services that we believe may interest you.

SMS Marketing: If you have opted in to receive SMS marketing, we may send you text messages regarding promotions, offers, and updates related to our services. You can unsubscribe from SMS marketing at any time by following the opt-out instructions provided in the message or contacting us directly.

Out of respect for your privacy, we provide you with options to unsubscribe from any form of marketing communication, including emails and SMS. If you unsubscribe, we will remove your contact details from our marketing distribution lists.

Please note that unsubscribing from marketing messages does not affect important service-related communications.

Retention We will retain your personal information, including your mobile number, for as long as necessary to provide our services and comply with legal obligations.

Updates or Amendments to this Privacy Policy We reserve the right to periodically amend or revise the Privacy Policy. Material changes will be effective immediately upon the display of the revised Privacy Policy. The last revision will be reflected in the "Last Modified" section. Your continued use of the Platform following notification of such amendments constitutes your acknowledgment and consent to the updated Privacy Policy, including the collection and use of mobile numbers for SMS marketing, where applicable.

Last Modified: 20.01.2025

For any questions or concerns regarding this Privacy Policy, please contact us at info@dirtyhealth.com.